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Digital Marketing – Stuff That Matters

Our blog focuses on Digital Marketing with an emphasis on using your website as a fulcrum for more effective marketing.

 

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Resize Website Photos

Not a designer or a photoshop wizard? Need to manage images on your website? We’ll show you how.

Keyword Research - A Step-by-Step Guide

Keyword research helps you select keywords that attract quality traffic to your website. In this article, we provide a how-to guide to effective keyword research.

Mid-Funnel Marketing: 3 Tactics You Should Use

The value and importance of Mid-funnel marketing are vastly underestimated. Learn how mid-funnel tactics drive conversions and nurture long-lasting relationships.

What is Relationship Marketing?

We define what relationship marketing is and show you how to use this critical strategy for successful marketing programs.

How to Create an eBook Lead Magnet

Ebooks provide returns, both monetary and non-monetary, that far exceed the investment required to create them.

The Pros and Cons of Short vs. Long Ad Copy

By understanding the difference between short and long ad copy, you can deploy each with confidence and make the most of your digital advertising.

How to Create a Digital Marketing Funnel

Digital marketing is a field that’s growing in value. See how to adapt your skills to take advantage of this for your small business.

Why Your Website Needs A Privacy Policy!

States have or are proposing laws that require websites to have a privacy policy. Not having a privacy policy in place, if it’s required, can lead to heavy penalties.

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